Blink
Website design and production
As a radical departure from traditional agency websites, SORT designed and produced the Art Directors dream of portfolio overwiev
Blink represents photographers, make-up artists and stylists and they all produce stunning photos. The focus of Blink´s clients is also photos - they want to find the talent that can create the images they want. In essence Blink is the talent they represent and their photos. At SORT we therefore made the photos the main focal point when we created the site.
Minimal branding maximum photos
Traditional branding is minimal. Instead the photos take center stage - and they take on the whole of the stage. The design is a radical departure from traditional agency sites with their slide-show approach of showing one image at a time. Instead the whole of the browser is filled with images perfectly sized to allow many of them while keeping them legible, and each image can be instantly enlarged just by passing the mouse over them. This is the Art Directors dream - the ability to quickly scan big portfolios and view details in an instant.
Easy updates
The site is built on a customised Content Management System that allows the staff at Blink to quickly update the site and add images, pages or text. Images are cleverly handled and resized by the system so that no manual image sizing is needed.
