Oliver Gustav
Brand Identity
We created the brand identity for the enigmatic Oliver Gustavīs eponymous company
Elegance, industrial, ancient, exclusive, urban, horticulture, alchemy, arts and crafts - are all descriptive of Oliver Gustavīs special corner of the world. To encompass all this in one visual identity is no mean task.
Edge and history
We created a logo-type and typeface with a distinct sharpness and modern edge but combined with clearly visible ancestry to Roman inscriptions. When used on its own the logotype, created from embellishments on the O and G, takes on a beautiful iconic format.
The implementation of the identity builds on and underpins Oliver Gustavīs diverse business which encompasses exclusive modern imports, rustic floral decorations and 19th century industrial hardware. Modern weave-pattern grey paper stock, heavy brown paper bags, wax seals and luxurious embroidered silk ribbons fuse to wrap Oliver Gustavīs products in pure Olivergustavness.
